Increasing The Value of Your customer can be a life changing

Hey all,

What a tiring day! I haven’t slept until now creating my upcoming product and until now I am so delighted as I’ve finished most of my product and completely finished my Prelaunch Videos (Will make you speechless ) and until now I am creating other ways to up-sell/down-sell my customers,

As I intend to make it absolutely optional as I have learned in the LaunchTree course, I’ve made a great membership group that will be PURE GOLD also I am in the process in creating some of brainstorming sessions and consulting.

Seeing a lots of people online especially experts in the internet marketing field, I am so amazed by their way they increase their customer value.

What I mean is the average value of this customer, by dividing the number of customer over the number of your sales to give you an example if you had 100 customers and your product is sold by $100 so your sales will be $10,000 so your customer value is $100 (that is an easy example)

So if you just added another BUMP (subscription program added at the checkout optionally) for 49.95 and offered them a series of live webinars for $197, so 30 of your 100 customer decided to take the bump and only 15 took the webinar series so your average customer value will be  (10,000+(30*49.95)+(45*197) all of that divided by 100 so your average customer value has increased to $144.535 so you had a 44.535% increase in your revenue and guess what?

You can still increase your revenue more and more by down-selling the people who said no to your upsells but remember don’t ever be pushy or you will piss your customer off and once you cut a relationship with your customers online is nearly impossible to get it back.

So you have made your downsell the recorded version of your webinar for them for $97 and 85 from 100 saw it then let’s safely assume you had like another 10 sales so you had an extra $970 so your average customer value has increased to $154.235 wow that is nearly 55% increase to your current revenue simple by adding up-sells and down-sells and bumps to your own main initial product.

So instead of only getting $10,000, you got $15,500.

See this principal .. ! that is why there are few people who are really raking millions of dollars during their launch and sure they have more upsells and downsells to even increase their profits up to 456% increase in their revenue and it is so easy, it doesn’t requires extra traffic or anything, you just implement them in your business and you are right to go.

The conversions in these stuff are already high because they are already in the right mindset of buying and just handled their credit card to you so why they can’t customize their order to match them and increase their learning curve dramatically and watch out if you implement the one click upsell (will take about it in later post) as your conversions will increase exponentially even up to 28% increase.

So increasing your customer value is a good thing for you and your customer because it is Win/Win situation because you get more money and your customer can enhance his product more and more and add more value to his order, but don’t ever be pushy or make thousands of upsells and downsells because that will make your customer SO NERVOUS AND PISSED OFF and will feel like he is pushed and we all know that people don’t like to be sold to but they like to help them buying!

So make it completely optional and they can customize their order freely and make sure they can edit and remove if they decided at the last time to remove something.

I hope you read this post again and truly learn the value of this concept as it is a truly life changer to any internet marketer as it can increase your profit dramatically by easily implementing these steps into your business

Remember no need to any traffic just enter your up-sells and down-sells and watch your profit increase.

So I was just thinking how can I add more and more value in my customer purchase journey to enhance more and more their experience and also to increase my customer value.

WOW.. I really didn’t know writing blog posts can be so motivational because of your wonderful comments so feel free to say yours right now.

Now I don’t feel tired anymore and I am going to work again so see you later and

thank you guys, you are really awesome

Yours

Mohamed Hammad